Spam Words List
A reference list of spam trigger words to avoid in your email subject lines and body copy.
What is a Spam Word?
Spam or spammy words are words mostly used by spammers in their bulk emails. These words are so heavily used by spammers that email providers can apply algorithms to identify the density of these spam words in the email body, along with other indicators, and flag the emails as spam. Below is a list of spam words for email marketers' reference. Avoid using these spam words in your email subject and body as far as possible, as they can be caught straight away.
There are various tools like GlockApps available in the market which can help you run spam score tests on your emails. If you want a full picture of where your emails actually land, consider an email deliverability audit.
The List (556 Terms)
Reference: Spamhaus - Definition of Spam
Worried Your Emails Are Landing in Spam?
Spam words are only one signal among many. If your open or click rates are dropping, a full deliverability audit will show you exactly what's happening and how to fix it.
Book a Free Deliverability Audit